---
title: "Linkbacks and viva le two-way-web!"
date: 2002-04-21T21:48:41-04:00
url: https://blog.lmorchard.com/2002/04/21/oooaab/
author: Les Orchard
---

# Linkbacks and viva le two-way-web!

<p>Mark Pilgrim <a href="http://diveintomark.org/archives/2002/04/21.html#autolinkbacks_vs_instant_outlining">writes</a>: <i>IO is more controlled [than linkbacks] -- you have to subscribe to other people's feeds to read their responses -- and is therefore better suited for intentional collaboration. Auto-linkbacks are more about exploration and <a href="http://radio.weblogs.com/0101679/stories/2002/03/13/manufacturedSerendipity.html">manufacturing serendipity</a>. Must explore this further.</i></p>
<p>This is why I went bananas with the referral links everywhere.  <a href="http://radio.weblogs.com/0101679/stories/2002/03/13/manufacturedSerendipity.html">Manufactured serendipity</a>.  The referrals do something that a weblog's comment feature just doesn't do.  </p>
<p>Dave &amp; the Userland crew <a href="http://scriptingnews.userland.com/backissues/2002/02/23#morningCoffeeNotes">often assert</a> that weblogs are better than discussion groups, for various good reasons.  Radio <a href="http://www.decafbad.com/twiki/bin/view/Main/UserLand">UserLand</a> shipped without a comment feature (although it has one now), which I assumed was because the <a href="http://www.decafbad.com/twiki/bin/view/Main/UserLand">UserLand</a> opinion was that the convention to comment &amp; respond to someone's weblog was to do it in your own weblog.</p>
<p>The big problem I see, though, is that you're in your own bubble.  If you have something to say about something I wrote, and you're not already in my <a href="http://www.decafbad.com/twiki/bin/view/Main/RSS">RSS</a> subscriptions, I'll never read you.  If I don't know you already, chances are that I may not come to be introduced to you.  The same goes for Instant Outlining.  While I appreciate the intentional nature of this tech, and its strengths in avoiding spam, I want to meet you half way.  I want to be surprised and have my ears get warm and turn red when you say something about me.</p>
<p>Referral-driven linkbacks on all pages on my site do this.  If you post to your weblog and include a link to me, then I hear about it the first time someone traverses that link.  This, to me, is even better than the comment feature.  And, as Mark Pilgrim observes, this is better that a single referers page because these linkbacks appear <i>in context</i>.  The conversation is built up from links <i>in place</i> and <i>on topic</i> and <i>where the action is</i>.  To me, this is <a href="http://www.thetwowayweb.com/">the two-way web</a> really in action</p>
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shortname=oooaab

<div id="comments" class="comments archived-comments">
            <h3>Archived Comments</h3>
            
        <ul class="comments">
            
        <li class="comment" id="comment-221090776">
            <div class="meta">
                <div class="author">
                    <a class="avatar image" rel="nofollow" 
                       href=""><img src="http://www.gravatar.com/avatar.php?gravatar_id=743ec87899694a206abd6bdca8fed5fc&amp;size=32&amp;default=http://mediacdn.disqus.com/1320279820/images/noavatar32.png"/></a>
                    <a class="avatar name" rel="nofollow" 
                       href="">Ken MacLeod</a>
                </div>
                <a href="#comment-221090776" class="permalink"><time datetime="2002-04-22T23:42:00">2002-04-22T23:42:00</time></a>
            </div>
            <div class="content">The current linkbacks for this article include:

  * http://diveintomark.org/ (6)
  * http://diveintomark.org/archives/2002/04/21.html (1)
  * http://www.diveintomark.org/ (1)

I suspect these are all from the same link.  The second link, the permalink, is probably the most useful for linkback.  It would be nice to come up with a convention or feature not unlike HTML BASE that indicates "this is the right context for this link".</div>
            
        </li>
    
        <li class="comment" id="comment-221090778">
            <div class="meta">
                <div class="author">
                    <a class="avatar image" rel="nofollow" 
                       href="http://www.decafbad.com"><img src="http://www.gravatar.com/avatar.php?gravatar_id=2ac2cffd36ada8c734b90e02a1e5c1ac&amp;size=32&amp;default=http://mediacdn.disqus.com/1320279820/images/noavatar32.png"/></a>
                    <a class="avatar name" rel="nofollow" 
                       href="http://www.decafbad.com">l.m.orchard</a>
                </div>
                <a href="#comment-221090778" class="permalink"><time datetime="2002-04-23T20:10:02">2002-04-23T20:10:02</time></a>
            </div>
            <div class="content">Yup, they are all the same link.  Not sure how I could collapse them though without some cue from the referer.  One thing I could maybe do is order them by domain, or maybe make an outline out of them.</div>
            
        </li>
    
        <li class="comment" id="comment-221090779">
            <div class="meta">
                <div class="author">
                    <a class="avatar image" rel="nofollow" 
                       href="http://markpasc.org/"><img src="http://www.gravatar.com/avatar.php?gravatar_id=2fc977e82d9f8395a0f49e6f4958bc84&amp;size=32&amp;default=http://mediacdn.disqus.com/1320279820/images/noavatar32.png"/></a>
                    <a class="avatar name" rel="nofollow" 
                       href="http://markpasc.org/">Mark</a>
                </div>
                <a href="#comment-221090779" class="permalink"><time datetime="2002-04-24T15:46:43">2002-04-24T15:46:43</time></a>
            </div>
            <div class="content">Collapsing them all under the most specific (ie, longest) URL would fix it: you'd get the one with the #anchor, then.

What's the right name for "string subtraction," anyway?</div>
            
        </li>
    
        </ul>
    
        </div>
